What it Takes to
Start A Franchise

We at Welcomemat believe that any good franchise system is only as good as its franchisees. We truly care about who joins our team, so we place a strong emphasis on selecting the right franchisees during our discovery process.

Owning a Welcomemat Services franchise is an exclusive opportunity for qualified entrepreneurs to leverage, providing all the necessary tools to build a long-standing business in the $151 billion local advertising industry.

Key Traits:

Empathetic – Share a common desire and drive to help others.

Consultative – Our franchisees possess the ability to work directly with clients guiding them to the right marketing solutions and helping them understand how to harness the power of data.

Gregarious – Enjoy being out and about talking with others vs. sitting behind a desk.

Self-Structured – Possess a deep understanding of what it takes to build a business and a disciplined work ethic.

Dynamic – No matter how big a Welcomemat franchisee wants to grow, they still must get out and learn the business at first and relate to various types of business owners.

Common Misconceptions:

“I need to be a professional in sales or marketing to own a Welcomemat Franchise.”

New franchisees receive very comprehensive sales training and a 6-month launchpad program to give them all the tools they need to succeed educating local business owners about our data-driven marketing solutions. We’ve found that many of our top franchisees have a background in sales, marketing, professional management or consulting, but our model does not limit qualified franchisees to any specific type of professional background.

“If I invest in a franchise, I just need to turn on the open sign and I will start collecting money.”

Franchising is a model and requires a strong operator to execute the model. As with any business, hard work, dedication to follow a system, passion, and a long-term strategy are all required to make a business successful.

“I have great corporate experience, so building a successful franchise should be easy for me.”

With experience comes wisdom, however, learning how to be a business owner in a franchise system requires patience. In franchising, it’s important to realize that previous work experience and a strong resumé is not necessarily an indicator of success. Top franchise owners are able to put previous experience aside and approach their new business as a great student hungry to learn.

Additional Qualifications:

  • Cultural fit with our mission to excel at helping others succeed and prosper.
  • Qualified individuals should have a net worth of $100,000.
  • Our franchise model provides flexibility to our franchisees, but as with starting any business our franchise candidates must be seeking a full–time role and possess self–structure and a drive to succeed.

Think you’d be a great fit
for a Welcomemat Franchise?

Download our Free Franchise Kit!

Photo of Welcomemat Franchise Kit with yellow paint mark

Hear what our franchisees are saying!

Speech bubble with quote in blue paint brush stroke

Learn more about what is available in your market!